Whiteoak – partnership with Lack of Color

Miles Advisory Partners advised the shareholders of Lack of Color on their partnership with Whiteoak.

Transaction Details

Abstract geometric shapes in blue and purple gradients on a black background.
Sector
Consumer
Miles Role

Sell-side advisor to the shareholders of Lack of Color

Deal Type

Business Divestment

Year Completed

2021

Contacts for this Transaction
Rohan Manikath
Managing Director
Contact Rohan Manikath
Alan Dassie
Director
Contact Alan Dassie

Overview

  • Lack of Color is an Australian fashion accessories brand, recognised for its designed and sustainably made headwear and its strong following among consumers and influencers
  • Miles advised the shareholders of Lack of Color on their partnership with Whiteoak, an independent Australian investment firm that backs high-quality private companies with capital and strategic support
  • The investment supports the next phase of growth for the brand, including expansion into new product categories and offshore markets

Industry Context

Founder-led consumer and fashion accessories brands have drawn growing interest from domestic growth investors seeking businesses with distinctive design, brand loyalty and international potential. Partnering with an aligned investor provides growth capital and operational expertise while allowing founders to retain a meaningful role. For Australian brands, such partnerships can accelerate expansion into new product categories and offshore markets.